Cradle to Cradle Introduction

   Before reading this book, we watched the video in class. William McDonough, in his speech, said that our goal is a delightfully diverse, safe, healthy and just world, with clean air, water, soil and power- Economically, equitably, ecologically and elegantly enjoyed.
   As for the introduction of this book, McDonough use many examples to illustrate that most of the designs  around us are made of many materials that cannot be "recycle". In other word, the recycling process may have introduced even more harmful additives that a conventional product contains. McDonough decided to use plastic resins and inorganic fillers to print his book, instead of wood pulp or cotton fiber. In this way, we can save a lot of trees, and the materials that are used in the book can also be recycled easily. McDonough suggested that there should be a new industrial revolution, which can make both industry and environment prosperous.
  I like Bill's theory in the book. He said that "I was tired of working hard to be less bad. I wanted to be involved in making buildings, even products, with completely positive intentions." Bill has worked in different part of the world. People use different materials into design according to their different culture and environment. Japan use paper as window, and they also created the dripped garden. Bill's story also make me think that, sometime, "environmental friendly" is just a title in the industrial world. We add advanced technology to our previous product, yet not think about the original problem behind the product.
   The story of shoe industry also surprised me. The shoe industry use toxic chemical in their product, and the labor who work for the factory will get cancer in 20 years. So the factories only hire labor who is over 50s. Pules, Michael said that "leather" shoes are actually a mixture of biological materials and technical materials. Think about how many shoes do we own in our life? Do we need that many shoes? These "leather" shoes cannot dispose on earth. If we design things do not only think about its profit economically, but also considered the environment, our world will exist much longer.